Chiu Brothers Aquaculture 邱家兄弟水產烏魚子 – 包裝設計

Art Director — Shih Chien An Designer — Eloise Chen Role — 字體設計,包裝設計,插畫設計

邱家所養殖的烏魚,即是在堅持「養魚先養水,養水先養土。」的養殖理念下所提供的單純且乾淨環境中成長,為傳達邱家這樣的理念,我們以此作為包裝設計的核心,以如同土壤帶有粗獷感的深棕色紙材作為包裝的主體,將大地的純然當作贈禮。打開包裝的同時,如同開啟這片土地所餵養的珍貴新鮮食材。
Chiu Brothers Aquaculture persist in ‘’Nourish for land first, second for water, fish last. ’’They grow the aquatic life on the basis of this way to create a good environment and aquatic products. We focus on the aquaculture methods from Chiu Brothers and it be come our design concept for this project. Packaging made of brown paper, which is look like soil texture. Tell consumers that our product is come from natural and we are environmentally friendly aquaculture.

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邱家兄弟水產生態養殖烏魚子 1 邱家兄弟水產生態養殖烏魚子 2邱家兄弟水產生態養殖烏魚子 3邱家兄弟水產生態養殖烏魚子 4
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