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Services
Client
彤芯美學診所
Year
2022
Website
Challenge
我們的客戶需要進行品牌更新,以更好地反映其不斷演變的商業價值觀並吸引年輕族群。我們針對公司的品牌設計作品進行了全面的整理和規劃,包括品牌策略與執行方案。
為了應對行業環境的快速變化並更有效地與年輕受眾建立聯繫,我們的客戶意識到進行全面品牌更新的必要性。
這次品牌重塑以保持現代化、符合當代價值觀並真實吸引活力四射的受眾為目標,採取了全方位的策略——從視覺美學和信息傳達到整體品牌體驗的深入重新構想。
Goal
We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.
Armed with insights, we meticulously refined their brand message for authenticity and resonance. Beyond words, we embarked on a creative journey, crafting a fresh visual identity that truly showcases their unique essence. This integrated approach, blending refined messaging and a captivating visual aesthetic, empowers our client to confidently communicate their values and engage their audience in a meaningful way.
Result
The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.
The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.